Hearsay Sites Insights for end users
A new end-user dashboard called Sites Insights provides key business metrics at the individual Site level over a three-month period, performance benchmarking against other users in their hierarchy, as well as recommended actions to increase Site visits and improve lead generation. These metrics include:
- Number of visitors with a breakdown of new and returning visitors
- Average time spent on the Site
- Number of visitors by source type (e.g. Google Paid, Organic, Social)
- Number of leads (based on the number of visitors who have submitted contact forms)
- Lead types (based on whether the contact form was submitted as an event RSVP or whether the lead was sourced from the standard contact form).
Lead statistics on the Sites Insights dashboard are only available to customers using Hearsay lead forms.
Below these metrics, end-users see personalized recommendations that provide guidance on what they can do differently to improve their website performance.
Sites Insights Dashboard