As an admin, you can suggest posts to Instagram just like you would with other social networks. We recommend you create new content for Instagram and keep the posts separate from other social networks. Instagram is an image first social network and requires images in specific aspect ratios.
1. In the Administration view, click Create > Suggested Posts > New Post.
2. Click Image and upload an Instagram compatible photo. Include a caption or message in the text box for your image. Additionally, feel free to use hashtags and mentions.
3. Under Recommended Account Types, be sure Instagram is selected.
4. Add your regions, tags and other metadata information and then click on Suggest Post. That's it! Advisors will now be able to publish to Instagram from the Content Library.
Note: Because Instagram is an image-first platform with photo restrictions, Hearsay Social has been optimized for use with its API. This means creating image content for Instagram is a slightly different process than if you were creating content for Facebook and LinkedIn.
Please note these restrictions:
- Posts are limited to 2,200 characters. If a user exceeds these limits, they will be presented with an error message which reads, "Your message is too long. Instagram messages can be up to 2200 characters long. Please shorten your message and retry."
- Only one photo can be published to Instagram from Hearsay at a time.
- Photo aspect ratios must be between any of the following 3 ratios:
- 1:1
- 4:5
- 1.91:1
1. Square - 1:1 ratio
- Any size square image or video (same width and height)
- 600 x 600 pixels
- 800 x 800 pixels
- 1200 x 1200 pixels
2. Portrait - 4:5 ratio
- An image that is slightly taller than it is wide
- 600 x 900 pixels (aspect ratio 0.67)
- 800 x 1000 pixels (aspect ratio 0.8)
- 1200 x 1500 pixels (aspect ratio 0.8)
3. Landscape - 1:91:1
- An image that is significantly wider than it is tall
- 800 x 600 pixels (aspect ratio 1.33)
- 1200 x 800 pixels (aspect ratio 1.5)
- 1500 x 1200 pixels (aspect ratio 1.25)